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Fjällräven Kånken

In the late 1970, 80 percent of Swedish people had back problems. Mostly from the type of back bags they carried. The Swedes also noticed that the ones having back pains got younger and younger so, they came up with a back bag that was better than the ones that were being used. Åke Nordin is the founder of Fjällräven Kånken.

The idea of a new design for back packs came upon him one day when hiking a mountain and wasn’t pleased the design of the back pack he had on. He designed this to make the weight of the bag even on both shoulders. He made the back pack the size of binders so that all text and other school materials can fit and can be easily worn. Nordin chose a fabric that is waterproof for the back packs. All of work is mainly designed and used for outdoor uses.

A New Brand Identity Can Make A Sport Team Better

When I was a child, growing up I never watched the NBA. Not because I didn’t like basketball, I loved basketball and went to many college basketball games. It was because the Washington Wizards, my home team, always were bad. I was never too invested in the team because unlike Football where there’s 16 games, NBA seasons are 82 games in length– a lot of games to watch them lose. However, it was not just how good or bad the team was that deterred me from watching them, it was there logo.

The old logo was odd and had a color scheme that didn’t reflect the Washington D.C. It was blue, black and brown, very fitting for “Wizards” which Is the teams coined named but felt out of place. In 2011, the Washington Wizards change the color scheme to a red, white and blue one and slightly redesign their logo until 2015 when they changed it completely. Ever since the change, the team has been consistently a playoff contending team. Now I know that it’s the players that make a team good, but I do believe that the identity helps. One, when a team is wearing the same logo that they had for all the years they were bad, on the surface, fans and even players are going to feel like they are the same team that lost in the past. With a new brand Identity, it’s like starting fresh. You no longer have the bad memories that are tied to the old logo and team can begin to build a new culture. Plus, now I find myself wearing Wizards gear more frequently because its looks good.

Little Girl Giant of Liverpool

The 2018 Sea Odyssey: Giant Spectacular A.K.A. “3 Giants of Liverpool” as many may know it — a performance art even of giant marionettes created by Jean Luc Courcoult in Liverpool England, returns for the last time! This performance art event involves over one hundred French workers who are in charge building and bringing the movements of these giants to life. The girl giant made her first appearance in 2012, and is making her second and final appearance this year.


During an interview, Jean Luc revealed that the inspiration of the Little girl marionette, pictured above (left) is an inspiration from a letter written by a girl named May McMurray (above, right) to her dad who was a steward on the Titanic. Unfortunately, her dad did not survive the Titanic disaster and the letter arrived at Southampton after the Titanic had already sailed, so he never got her letter.

Cue the tears!

Jean Luc’s designed the 2012 performance around the story of the girl traveling to Liverpool to find her uncle. The uncle promised to dive into the sunken Titanic and get a letter the girl’s father had written to her while he was on board the Titanic.

The little girl with her uncle is pictured below on the left.

For this year’s performance, Jean Luc states; “there are some things we’ve planned but in my way of building things in my imagination I have to have different possibilities to respond to the public’s emotion.”

He decided that this year, the girl marionette will make a return for the second and final time with a message. Jean Luc states; “all I’ve had to go on is a message from the Little Girl Giant telling me she’s got a brother who’s going to come here.” The little boy giant is pictured above on the right.

The events took place earlier this month, but there are plenty of photos and  videos online to show how the whole thing came together.



Bad Decisions That Made Apple The First Trillion Dollar Company In The U.S.

Apple has always been as an innovative tech company; it stetted many new standers for the tech world, other tech companies cannot do much about it but follow Apple’s latest trends to stay in business.
Even the most innovative company will make bad decisions, the latest iPhones and MacBook Pro have been criticized heavily for the lack of ports.
Before the new designs, people could bring their laptops, because all the ports were built into the computer itself. The new models require people to purchase additional dongles, not only people have to bring more stuff with them, but also the cheapest dongle cost $9.99 before tax. I am currently the newly redesigned MacBook Pro user myself, I have to admit that by getting rid of all the ports defiantly made the computer thinner and lighter, but Apple has also taken a lot of my hard earned money too on these dongles that should have come with the laptop.
Apple shares a massive chunk of the personal computer market, the new design language that Apple currently have allowed their new products to be more elegant than ever before. Also, this new trend is Apple’s new marketing strategies to make more money off every new device they are selling, for consumers to use their new devices they are required to purchase a lot of dongles. These dongles are also cheaply made after they break down, the consumer has to buy new ones. Nowadays, nothing can stop the trillion dollar company anymore; even they don’t sell any new products, they will still make a lot of money by selling additional accessories.

Interactive pen

The Cooper Hewitt Museum is a must-see during a trip to New York. The Smithsonian Design Museum is located near Central Park in the upper east side of Manhattan. While buying the entrance tickets, the receptionist hands you a black pen that guest can use to keep track of their favorite artwork and use to create designs on the interactive tables throughout the museum. The pen works by placing the back side of the pen that has a cross on it against the cross symbol on the artwork labels to save your artwork. After the visit, guest can access the artwork they saved by going to the museum website and entering the code that is on the ticket. The museum website will then show the guest pictures of all the artwork with their labels. The creation of the pen allows the guest to fully enjoy the artwork and not worry about taking photographs with their phones to reflect on the visit later on.

On the other side of the pen is a stylist to use on the interactive tables. Upon viewing the table guest see a row of thumbnails of all the artwork displayed in the museum. Then, guest with the stylist can drag an artwork they liked towards them to view in all angles. Once done viewing the artwork, guest can design a piece of artwork themselves on the table by drawing shapes with their stylist. The table instantly renders the shapes into a three-dimension object, which brings the guest sketch to life. Overall, I found the museum engaging through the interactive pen and the exhibits on display called The Senses: Design Beyond Vision. What do you think of the pen?

It’s all about the presentation

The food industry is constantly growing; however, restaurants are always seeking new ways to grow and succeed. Nowadays, it is all about the presentation. Restaurants reel in their customers by creatively displaying the food. Whether it is by making things [extra] large and/or cute, or by using “unique” ingredients to create something different and original. Particularly, New York and California are known to have “the best Instagrammable food places.” People mainly go to these places solely [for the experience] because of their aesthetics, and to take a picture. Some, actually for the taste, but again, the incentive that brought them there was—the look. I am also personally victimized by this. Every time I visit New York, I have a list of places I want to visit mainly because of the design of the food and place. Even if it’s a type of food/dessert I’m not that interested in, I will still go to try it. I’m always interested in the many different ways someone can approach the same idea—food into a new concept.

The Menu I Can’t Stand

The food? Check. The service? Check. THE MENU!!?? OH BOY. Am I the only one who thinks that the Cheesecake Factory’s menu needs an extreme makeover? I seriously get nervous holding that menu – it’s literally like reading a whole book!

I get it; they have many food options for us to choose from. But there has to be a better way to present all those choices!

The bad kerning is what bothers me the most, but what also stands out is that the category of the food is in low caps while all the food items are upper case. The placement of the food items is really inconsistent, some are in the middle, some are to the left, some to the right, it’s as if the designer couldn’t make up their mind. It’s very disorienting to the clients as well. Sometimes one specific dish stands out to me, I flip the page to keep browsing, go back, but then the dish that caught my eye is nowhere to be found. To add to the confusion, many dishes can be grouped in the same category, yet they’re on different pages.

As much as I dislike this oddly designed menu, I will continue going to the restaurant because the food is just too good to pass up. However, it would be extremely helpful if this menu could be simplified.

Moving the Moon Closer

The city of Chengdu in China announced that they are planning to launch an illumination satellite disguised as an artificial moon; it is suppose to replace the street lights. The satellites are suppose to create moon-like glows while also releasing a more powerful light. The lights will be able to cover 6 to 50 miles in diameter. Some are concerned that these lights could effect certain animals and astronomical observations, but a director of the Institute of Optics of the Harbin Institute of Technology believes that because of the light will release dusk-like glow, it should not bother the animals.

I think the new technology will be a great addition on the streets of China. The Moon is very significant in the Chinese culture especially during the Mid-Autumn festival. It’s interesting how technology is advancing by the second, to the point where we can see the moonlight a few meters above our head while walking down the streets. Lots of people get mesmerized by how beautiful the Moon is, hopefully this new streetlight design can help bring more positive thoughts into the city.

Color Inspiration

I love color! I enjoy layering and mixing bold colors in my designs. This past year I have been collecting images with colors that I find interesting. I find it difficult to come up with these color schemes in my head, so I look into other art and design areas, then I photograph or save them into my color archive.

In the past, I have found inspiration in fashion. I would look at images posted on Instagram by designers and then make a swatch based off what I saw. I would change some things, nothing was ever exactly how I wanted it. The point is; I was getting inspiration from the images. Recently, I have been looking into older artworks from Manet, Monet, Van Gogh, and Klimt. I love the color schemes in their paintings and I am excited to create swatches with inspiration from their works.



My work:

FYI: For Your Infographic

How can you convert lots of hard data, information, or knowledge into a creative visualization for your infographics? Do not forget the MAIN purpose of infographics which is to present the idea clearly and quickly for the audience to understand. The three tips to make a beautiful infographic:

Be Accurate

Research. You have to ensure that your data such as statistics is highly accurate. Even though an infographic looks amazing, graphic designers using false data is unethical since they misunderstand the audience. Find many sources as possible then cite these works.

Shape the Data

Brainstorm patterns, images, or illustrations to support the data with its simple visualization. For example, there can be one million people in a specific event, but you need to show the audience how huge this amount is. The solution is “equivalence”. In the poster, you can use one small human icon that is equal to a hundred of people in real life. That is the easy way to save your time. If your data is relevant, the image below is a good example to compare with other statistics. To replace the boring bar graph chart, the infographic uses the man being wrapped in duct tape to represent the amount of Danish people that have changed their behavior because of gang-related crimes. This is a creative method.

Be Simple

Avoid unnecessary elements in your infographic. If the poster has too much information or images, it will be confusing and unappealing to the viewers. An infographic is all about simplicity.