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David Airey Website

http://www.davidairey.com/about/

I found his website very helpful for understanding how to sell yourself.  ” People hire me because I help make their businesses more profitable.”  He had a pricing formula:

design pricing formula

Good information of what to research but not very helpful for those starting out.  But he does offerer the chapter from his book on this topic for free.  http://www.workformoneydesignforlove.com/images/wfmdfl-free-chapter.pdf.  I was hoping for more information but did not really get it.  Basically like everything else you will get better at pricing with experience and it is more an art than a science.  I kept going from blog entry to blog entry.  “What convicts can tell us about branding,” cool business cards and printing companies for business cards.

He suggests getting 50% deposit down before starting any work.  Other quotes on his website ” Why use 50 words when you can get the idea across in eleven.”  his blog topics include:  Advertising, Art, Blogs, Books, Branding, Business, Graphics, Identity, Marketing, Packaging, Photography, Posters, Printing, Resources, Stationery, Typography, Web, Writing.

I’d better get back to my design proposal.

 

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