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Typedia by John Langdon

So I was browsing through some graphic design sites for inspiration for an upcoming art project and I stumbled on Typedia. It’s an encyclopedia of type and they also have a blog. One of the posts was dedicated to the creation of Typedia’s logo. The reason I’m sharing this with you guys is because I love the creator’s creative design process. The pages above will give you an idea of what his process is all about.

I really find a blank, new page very intimidating. It takes me forever to start sketching something out when the canvas is clean and has a potential of endless possibilities. John Langdon minimizes such intimidation by using only scrap pieces of paper for early sketches. He uses each side of the paper at different angles and just lets his ideas flow onto the paper.  Not only that, he uses paper from recycling bags or junk mail envelopes (essentially, any kind of crappy paper). He keeps these for future inspiration as well!

I found this so helpful, because I actually already do this! I never thought I could put those natural sketches into play in my future artwork. There are honestly endless possibilities when you consider all thoughts to have the potential to become art.

Read more about this here: http://typedia.com/blog/post/behind-the-typedia-logo-design/

3 Comments

  1. Alice wrote:

    I am glad you shared this; Langdon is amazing! I love his ambigrams. And yes, I too feel intimidated at times by a blank page. It makes me feel like I don’t know where to start, and the project is just to big!! But if I start a mind-map or sketch on scrap paper, it is easier to put that idea on the pristine page once I have a direction for my work.

    Saturday, October 11, 2014 at 7:08 am | Permalink
  2. kamsa wrote:

    Thanks for sharing this. I also like to start on scrap paper. Many of my thoughts seem like they are great until I start to put them on paper. From this experience, I now like to start on scrap paper. If the ideas end up being terrible, then I don’t feel bad about throwing away the scrap. But before I do, I make sure I transfer the good ideas to a paper that I will actually keep.

    Monday, October 13, 2014 at 11:18 am | Permalink
  3. jmejia4 wrote:

    This is very true. Over the past few years, I have come to realize that my final outcome has always been better and stronger if I started out with sketches. Sometimes I’m eager to go straight to Illustrator to work on something, just to realize I need to sketch something out. Sketching really is your thoughts just flowing, there are no restrictions like there are in the programs. I sketch everything out now before I start a project, it really helps a lot.

    Monday, October 13, 2014 at 6:32 pm | Permalink