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Graphic Design — A Commodity?

Vistaprint, Fiverr, and many other services have created a world where graphic design is often perceived as disposable, easy to create, and easy to consume. Consequently, many business owners – often cost cutting and not creatively inclined – resort to using these services. This is detrimental to the design community for a wide array of reasons.

The quality and personal touch that comes with working alongside an experienced graphic designer can often boost the image and reputation of a professional business. The experience working alongside a well graphic designer allows him/her to accurately learn and represent company’s values, ethics, and outlooks. This process can yield an exceptional project compared to just a simple one-click purchase, as easy as it may be.

Graphic design should not be a commodity.