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Is Graphic Design a Dying Field?

“Why do you want to be a graphic designer? You need to consider changing your major to something else, something more stable and with a good steady salary.” This was a question I heard numerous times, but I am inclined to see the bright side of being a Graphic Designer. In the last few years I have been concerned and a bit terrified about my future career. Many non-designers and professional graphic designers have doubts about its future. I have read many stories about the struggles of being a graphic designer and getting a job with a design degree. Yes, graphic design is an insanely competitive field, yet too integral to vanish from our lives.
There are many factors why graphic design has been in a gradual decline. With the explosion of the internet, powerful design software, and professional-like templates you can purchase, puts graphic designers in a tough position. At this point anyone can create a website and buy prepackaged logos and templates from large design companies like Wix or Squarespace putting small design agencies in peril. Remember, a designer still had to make those templates.
People don’t realize that we are surrounded by design, from our road signs to our smartphone packaging. Graphic design is an essential tool to convey a message to people in an effective and aesthetically pleasing way. In the business world your brand says who you are and what you stand for. That is something you cannot buy from prepackaged template site.  If you want something unique and in-line with your brand identity, you will need more than a computer and some cheap templates. What you’ll need is a Graphic Designer.

One Comment

  1. jriley20 wrote:

    I think that you have a point where Graphic Designers will be essential to create something special. However I don’t agree that Graphic Design as a field will fade. Now is the best time in history for creatives of all fields including the likes of illustrators, animators, and film makers. With the rapid growth of technology, forms of entertainment, education, and media have never been so visual and never been so wide spread. There are more people in need of a new logo, advertisement, company rebranding than there is designers. The problems is not technology, because technology allows designers to get more done in less time. The real problem is some designers inability to adapt to the changes. Field of Graphic Design unlike many other fields, is always changing so its up to designers to utilized those changes in order to stay relevant otherwise they will become irrelevant.

    Sunday, September 23, 2018 at 10:13 am | Permalink