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Design is Everywhere, but no one Appreciates it

As a designer I look at the many advertisements, billboards, and commercials on TV. But the rest of the joes who aren’t designers  just look at the design of an ad, maybe process that image for a few seconds then move on with their lives. There is no real appreciation for these designs. Of course why would any regular person have any appreciation for design or advertisement, when the majority of ads persuade them to buy, watch, or to join something. When I was in middle school I loved to look at car magazines, especially DuPont Registry. Of course, at that age you just look at all the exotic cars and pick your favorite ones. Now when I pick up a magazine I do so much more than just look. I see the different types of typefaces used and the layout of the spreads. I start to dissect the magazine and visualize what it would look like if I designed it. Soon I forget why I even picked the magazine. To me it kind of sucks that no one really feels the same way about the design in general, not just magazines. No real sense of appreciation for something that is pretty much everywhere. When you go to Starbucks and they have some designs on the cup, it goes unnoticed. The design talks to them, but they don’t reply. The design and flow of a magazine unnoticed by a regular reader. There is no escape from design, the computers we use have design in them, for example the icons for Google Chrome, Spotify, Adobe, and the logo for the computer. As a designer it does sometimes get a little hard to create something new and original to persuade or gain interest of the people. I think it’s one of the reasons I like graphic design—the challenge to create something and have it all around us so it can be appreciated.

3 Comments

  1. kbeutner wrote:

    I admit that before I started studying design, I had a vague idea that design just magically came into being, somehow. I saw good design all around me, like the magazines or Starbucks cups you mentioned, but the designs fit so well on the products that I never thought about how it was made. But that’s the mark of good design.

    Thursday, September 20, 2018 at 6:01 pm | Permalink
  2. ckim46 wrote:

    This is very true everything has design and went through some type of process that we often overlook. Even myself included, sometimes I forget or even underestimate how much time and effort was put into creating a design.

    Friday, September 21, 2018 at 10:09 am | Permalink
  3. hdelsign wrote:

    To be honest, I was one of those people who don’t appreciate design around us. And since I have been studying and learning about graphic design, it has changed me a lot. I enjoy challenging myself to create new and further want others to get inspired and change how they look at and appreciate by my design.

    Sunday, September 23, 2018 at 5:19 pm | Permalink