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Designers’ Favorite Typefaces

MOO, a letter business, and CR, a graphic design magazine based in England, did a research about what the favorite fonts are for designers based in the United Kingdom. Thanks to 1,161 people who participated in this survey, the results are surprising.

The top four fonts are Helvetica, Avenir, Gill Sans. and Futura. The typeface Helvetica seems attract young and old audience while Avenir, designed by Adrian Frutiger, was chosen as favorite font number two. Also, this survey showed recently designers’ thoughts on new fonts such as Nexa, Basi Grotesque, and Freight Sans. All these new typefaces were created between 2013 and 2017.

What all these fonts have in common are the simplicity and sans-serifs style so they attract designers. The creative director of MOO Brendan Stephens thinks that all the designers are trying to follow minimalism because how the fonts are simple and clean so they can give that look to their customers.


  1. sgahr wrote:

    I personally tend to use Gill Sans and Mrs.Eaves a lot on my designs. Designers tend to have a group of typefaces they fall back on to use in their designs.

    Monday, November 12, 2018 at 5:58 am | Permalink
  2. nchipour wrote:

    Helvetica is always in my rotation. Same with Avenir

    Monday, November 12, 2018 at 2:18 pm | Permalink
  3. abasurto wrote:

    I agree the top four fonts especially with Helvetica. It is a great typeface to use with just about anything. It best is the when it comes to blending in with the elements around it.

    Thursday, November 29, 2018 at 7:33 pm | Permalink