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Taking the ‘Party’ Out of Mario Party

The Mario Party series has been around since 1998, the era of the Nintendo 64 console, and has continued to be released on every Nintendo console following the 64. Mario Party is a family-friendly party game that features a board game-like experience playfully interjected by fun minigames. Its logo, from the very beginning, was a party. Chunky, blocky, rainbow-colored letters spelled out the game’s name in every variation from 1 to 10 (released in 2015 for the WiiU). The eleventh Mario Party title was set to be released for Nintendo’s new (and incredibly well selling) console, the Nintendo Switch. Instead of taking on the title of ‘Mario Party 11’, the new Mario Party game became ‘Super Mario Party’. With the new game’s release, we lost the chunky, rainbow letters spelling out the title. Super Mario Party’s logo typeface is very curved with Nintendo now choosing to stay away from the many hard angles it had in its previous Mario Party logos. The rainbow is now limited to ‘Super’; ‘Mario Party’ is now displayed in black and white.

‘Super Mario Party’ logo is a punch to the nostalgia of children who grew up playing Mario Party games. The logo is not awful because of this. It just shows Nintendo’s new age. The Nintendo Switch console was created to recover from the catastrophe of the WiiU. The WiiU sold horribly, especially compared to competing consoles like the PlayStation 4. Upon releasing the Switch, Nintendo has done its best to separate itself from the previous console. This could be one reason for the big change in logo. The other reason could also be as simple as Nintendo wanting to ‘switch’ up the Mario Party series. The games are very similar experiences, and have all had very similar logos from 1998-2015. Upon the new console’s release and passing the ten game milestone, Nintendo probably wanted to start fresh. Super Mario Party has introduced new game mechanics and new ways to play. Separating Super Mario Party from previous titles was wise; it breaks the monotony. Though, this conclusion is ironic considering Super Mario Party is very monotonous. Game developers focused on the new mechanics but neglected the scope of the maps, the balancing of certain game-changing elements, and limited the amount of minigames present. The logo is more successful than the game.