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Movie Posters

Movie posters help set the tone for the featured movie. It helps bring in an audience that might not know what the movie is about, but feels compelled to watch because of how great the poster is. I have seen many movies over my life span and I have notice that some movie posters look the same as others.

In these posters, they have the opposing sides looking at each other getting ready for battle; see any similarities? I do

In these posters, they all look the same and even include the same actor! Just a picture of Matt Damon with a san serif font written across his face in white.

I found out that companies do this because when they see success come from a movie and they try to replicate the poster in hopes that it will bring their movie success as well. I understand why the movie companies do this, but part of me wishes there was some variety.