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The Case against Lorem Ipsum

As designers we are always looking to optimize our design process for efficiency and speed. Using Lorem Ipsum as placeholder text has become an accepted practice in design. However, the use of Lorem Ipsum forces us to abstract our design and get away from envision the final product that we are designing. This is especially important when designs mobile applications and focusing on user experience design. As designers we should remain focused on the real client experience and use ever method that we afforded to connect us to that real experience our users and clients will have. By using real world text we change our perception of what we are designing. A more accurate picture is painted by using real text in our work rather than Lorem Ipsum. The same can be said for placeholder images — these remove us from the design experience and continue to reinforce the idea that we are just designing a mock-up or render instead of a real client experience.

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