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Obesity Ads

More than 300,000 people die from obesity around the world, particularly in the United States. I can not count how many times I have seen the McDonald’s commercial on TV or the magazine ads, showing people happily eating their 1,000 calories large French fries knowing all the fat is going to make them bigger. Well this image posted on top was designed by a fitness company called Companhia Athletica, created this ad with an illustrated image of an obese person eating an extra large ice-cream cone and inside is an image of a very fit person struggling to push himself out. I think it is a bit humorous and at the same time it makes me think about what I am consuming in my body.

One Comment

  1. ddunnema wrote:

    What this ad communicates to me is: There is a stronger, healthier you inside waiting to break out. I think that it is meant to be inspirational for those who are out-of-shape or have trouble staying healthy.

    Friday, October 21, 2011 at 6:16 pm | Permalink