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Goole’s logo

I am surprised by the google logo today, it is promoting Heinrich Rudolf Hertzwas a German physicist who clarified and expanded the electromagnetic theory of light.
In addition, one of my colleague is writing paper about the google logos, so I thought it will be interesting to put this up with some other examples.
I can’t even read “google” in today’s google logo. But it catches my attention and I actually did click on it an read the story about Heinrich Rudolf Hertzwas. So I think the design is effective.

4 Comments

  1. meltherobot wrote:

    I agree that the Google’s logo was very effective today. I had not even realized that the word “google” was not included in the logo. I did not follow the link to the story about Hertzwas, but I did sit and watch it scroll for about a minute until it occurred to me that it wasn’t going to do anything other than continue scrolling.

    Wednesday, February 22, 2012 at 7:06 pm | Permalink
  2. Bret Mueller wrote:

    Correct me if I am wrong, but I think that the Google logos are actually designed by a handful of people. These logos also pay extremely well simply because they are seen by millions constantly, all over the world. The fact that most of us can immediately associate “Google” with the logo is a testament to the strength of the designers working for Google.

    Thursday, February 23, 2012 at 6:46 am | Permalink
  3. rouellet wrote:

    I liked the last google logo. It is surprising how I simply identify with the colors now as being ‘google’. I don’t even need to see that it says ‘google’. They have expertly branded themselves. This is design in it’s most effective form.

    Tuesday, February 28, 2012 at 7:14 pm | Permalink
  4. Randall Parrish wrote:

    I think the most important part about Google logos is to visually educate the public about important events and figures we take for granted. I’m willing to bargain most of us would never have heard of most people Google logos celebrate elsewise.

    Tuesday, February 28, 2012 at 8:12 pm | Permalink