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Tag Archives: design

3 Reasons to be Happy as a Designer

It’s Thanksgiving and there is a lot to be thankful about. Whether you are just now starting off as a student, or already have an existing career in the field, there are plenty of reasons to be happy as a graphic designer! 1. You get paid for being creative. While design is a procedural discipline, […]

Don’t Be Afraid of Color!

Don’t be afraid of color! I recently read Michael Bierut’s essay Chromatophobia, which tells the story of when he realized he had a fear of color, and it made me contemplate how complex color really is. With over 10,000,000 colors we can see, there are even more color combinations—and yeah, that can be pretty overwhelming. […]

You Need Some Space. No, Really.

Whether you work in an office or at home, the design of your workplace influences your productivity. As expressed in the Harvard Business Review article, “Employees Perform Better When They Can Control Their Space” by Diane Hoskins, “an optimal physical environment can serve as a foundation for an effective workforce.” By taking this into consideration, […]

Let’s Talk Sans Serif

If you’re a graphic designer, you most likely know you are expected to understand the difference between serif and sans serif letterforms and when it is appropriate to use them. However, when perceiving typography in design today, sans serif typefaces serve as the popular selection for designers. Since the Bauhaus design movement in the 1920’s, […]

Intuit: How Design-Thinking Drives Business

“Talking and thinking about design wouldn’t accomplish much if it didn’t show up in our products.” -Brad Smith Now more than ever, our world as consumers is oversaturated with options. How does a company stand out? For Intuit, the financial technology company of Mint and TurboTax, success comes from being a design-driven company. Realistically, most […]

Happy Inktober!

It’s officially October! You know what that means right? No—not just colorful leaves, rain boots, and pumpkin spice lattes. It’s Inktober! Every October, artists and designers around the world participate in the Inktober drawing challenge by creating one ink drawing every day for the entire month. Created in 2009 by illustrator Jake Parker, Inktober’s goals are […]

And the 2017 PANTONE Color of the Year Is…

Announced annually, PANTONE unveils the Color of the Year each December. The corporation explains that the thoughtfully selected color is “a color snapshot of what [they] see taking place in our global culture that serves as an expression of a mood and an attitude.” This year’s chosen shade has been characterized as “a fresh and […]

The Importance of Design When “Yes” Isn’t Enough

If I asked you to name the best examples of strong branding, I’m sure the first place your mind goes to isn’t college acceptance packets. Interestingly enough, however, if you take a look back at your acceptance packets, a lot of them will have really strong visual and verbal identities. Why is this? Shouldn’t a […]

3 Ways to Stay Motivated as a Graphic Designer

                    It’s no secret that it can be easy to feel pressured, drained, and overwhelmed as an active designer. However, by following three, miniscule steps, you can kick-start your motivation and creative energy levels in no time. 1. Find Your Work Flow Do you consider yourself […]

Can Traveling Make You a Better Designer?

Pack your bags and grab your passports, because it’s time to give your new and upcoming designs a fresh, global touch. No matter what your goal as a designer is, embarking on an adventurous journey will offer infinite, inspiring opportunities that are simply too enriching to resist. Discovering the world allows us to unleash more […]