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Tag Archives: graphic design

Branding Snoop Dogg

With the growth of legalization of marijuana in some states, packaging design is becoming a tool in order to promote their product. However, with the stigma still lingering on topic of marijuana, it’s a little difficult to approach, let alone to sell and advertise it. Snoop Dogg has recently released his own line of smoking […]

Pasta Please!

Lately I’ve been finding myself looking more closely to product packaging. There are so many elements that come into play when it boils down to a successful design. Nikita Konkin is an international and well-known designer and has recently won several awards for her pasta packaging design. Good Hair Day Pasta is a design that […]

Conquering Networking

Networking may seem scary to all us, especially if you are new to the game. It can be awkward, tricky, and confusing­, but learning how to network is a lifelong skill everyone in the working world uses and is a powerful tool when used appropriately. First things first, have the right attitude. Be excited and […]

Graphic Design: Then and Now

Graphic design is everywhere: in every logo, magazine, package, webpage, and font used in a slogan. For newer generations these carefully crafted images and identities may seem like just another part of reality, but none of these designs were created in a vacuum. Everything is created for a purpose and as a response to what […]

Yes it’s a Tomato.

Yes. “Pomodoro” does mean tomato. Why a tomato? Why I am even talking about this? Well, it’s all thanks to a man called Francesco Cirillo.  Francesco Cirillo invented what is known as the Pomodoro Technique. The Pomodoro Technique is a structured method to get work done while not wearing yourself out. The method focuses on […]

Creating A Strong Brand Identity for Food

As we further ourselves into the realm of design, do you ever catch yourself admiring something so ordinary with an elegant design? The food industry has always been a striving business and has always paired well with design. However, small shop restaurants are picking up the pace and surpassing big names brands with their creative […]

INCA Brand Identity

Fieras Estudio and Jorge Luis Campozano recently created a brand identity and packaging design for INCA, a tea brand. The designs for this brand are inspired by the divine figures Pachamama, Inti, and Viracocha from the Inca culture and religion. These figures were paired with specific flavors that complement what the deities represent and stand […]

Weird Water Bag

Design team, Second White, recently released a product design for a new and innovating product. One of a kind, Water Bag 2 makes its way into the world. With a sleek, contemporary, and minimal look, the product design is astounding and captivating. However, as a consumer, I am at loss with the actual purpose of […]

Three Questions to Ask before Rebranding: NSU As a Case Study

This summer, I got to attend a conference session at Norfolk State University in which an NSU marketing team shared the rebranding process they underwent last year. The university went from an outdated logo to a well-thought-out visual identity. The NSU rebranding team shared a few key questions they asked themselves to ensure the final […]

What Does “Breaking the Rules” Mean?

How many times have you seen a list of design rules that ends with, “You’ve got to learn the rules before you can break them”? This advice is rarely well-explained, and it’s a bit confusing, because ignoring design rules haphazardly results in something atrocious like this: Which rules should be broken, and why does design […]